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Persuasion and Propaganda in Ancient Rome: Cicero's Oratory

You think social rivals throw shade now? Wait 'til you see the mudslinging of Cicero.
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Overview

Uncover the secrets of ancient Roman rhetoric-that which has given life to our modern debate, speeches, and even mud-slinging.

About

Gregory S. Aldrete

As an ancient historian, my goals are to share the enthusiasm for and fascination with antiquity that I feel, and to show some of the connections between that world and our own.

INSTITUTION

University of Wisconsin, Green Bay

Dr. Gregory S. Aldrete is Professor of Humanistic Studies and History at the University of Wisconsin, Green Bay, where he has taught since 1995. He earned his B.A. from Princeton University and his master's degree and Ph.D. in Ancient History from the University of Michigan. Honored many times over for his research and his teaching, Professor Aldrete was named by his university as the winner of its highest awards in each category, receiving both its Founders Association Award for Excellence in Scholarship and its Founders Association Award for Excellence in Teaching. That recognition of his teaching skills was echoed on a national level in 2009, when he received the American Philological Association Award for Excellence in the Teaching of Classics at the College Level-the national teaching award given annually by the professional association of classics professors. The recipient of many prestigious research fellowships including five from the National Endowment for the Humanities, Professor Aldrete has published several important books in his field, including Gestures and Acclamations in Ancient Rome; Floods of the Tiber in Ancient Rome; Daily Life in the Roman City: Rome, Pompeii, and Ostia; The Greenwood Encyclopedia of Daily Life I: The Ancient World (as editor); Unraveling the Linothorax Mystery: Reconstructing and Testing Ancient Linen Body Armor (with S. Bartell and A. Aldrete) and The Long Shadow of Antiquity: What Have the Greeks and Romans Done for Us (with A. Aldrete).

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Persuasion and Propaganda in Ancient Rome: Cicero's Oratory

01: Persuasion and Propaganda in Ancient Rome: Cicero's Oratory

Meet Cicero, one of the greatest public speakers of all time, and learn how he applied the tools of creating and delivering speeches that not only resonated with the public but persuaded them to his way of thinking. Join Professor Gregory S. Aldrete from the University of Wisconsin to delve into ancient Roman rhetoric techniques and discover how they provided the groundwork for both positive and negative methods we use in modern political campaigning.

37 min